TP-LINK partners with EUROSTAR to bring its products to the Middle East

Wednesday, 13 March, 2013

DUBAI, March 13, 2014: TP-LINK, the global provider of SOHO & SMB networking products and the World’s No.1 provider of WLAN products, has entered into a strategic partnership with EUROSTAR Group, the leading technology integrator in the Middle East for the broadcast and satellite industry. The partnership would strengthen the growth of TP-LINKs products in the Middle East and its further expansion into the region.

TP-LINK’s products were displayed at the massive Eurostar Pavilion at CABSAT MENA 2014 – the region’s largest broadcast, satellite and digital media technologies show. Among the products showcased at CABSAT were the model AC 1750, M5360, and TL-WPA4220 KIT.

Commenting on the partnership, Mr. Denny Liang, General Manager of TP-LINK MIDDLE EAST FZE, said: “We are very pleased with our association with EUROSTAR. The association with Eurostar gives TP Link access regional expertise and service support, which will benefit us and our customers across the MENA. We made our debut at CABSAT this year, and welcomed an overwhelming response to our products at the show. Our aim is to stretch our products into broadcast and satellite industry with our high-quality product offering.”

“We believe that through our strategic alliance with EUROSTAR, we can create more opportunities for growth and expansion here. With TP-LINK’s reputable and high-quality networking products and EUROSTAR’s established leadership in digital satellite, this would be a highly profitable partnership for both,” he added.

Mr. Youssef Saidi, Group COO of the Eurostar Group said, “We have a long standing strong association with TP Link. Their expertise in providing customized solutions and our regional knowledge and access will help provide the regions telecom providers and end consumers with the ideal solution”.

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About TP LInk

Established in 1996, TP-LINK, short for Twisted Pair Link, has witnessed rapid expansion with five branch offices and manufacturing facilities set up in China.  In 2005, TP-LINK began expanding its business into the international market. 

As a global provider of SOHO & SMB networking products and the World’s No.1 provider of WLAN products, TP-LINKs products are available in over 120 countries to tens of millions customers. TP-LINK has won many awards in Wireless, ADSL, Routers, Switches, IP Cameras, Powerline Adapters, Print Servers, Media Converters and Network Adapters for global end-users.

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About EUROSTAR Group

EUROSTAR Group, headquartered in Dubai, has over the last three decades firmly established itself as a pioneer and market leader in smart devices and value added products across the MEA region. With a reputation for excellence and strong adherence to world class standards, the Group has diversified and has grown dramatically through the strategy of tapping into new territories and expanding its portfolio of products and services.

The company boasts of a strong presence in both regional and global markets, with over 25 own retail showrooms and power retailers in the Middle East, having business operations spread across 50 countries worldwide. EUROSTAR Group offers its growing customer base a range of products and services supported with a 24/7 in-house call centre and a well-established distribution network strategically located across the Middle East, Africa, CIS, and the Indian subcontinent — giving customers the confidence that EUROSTAR is ready to serve you anytime, anywhere.

EUROSTAR has a diverse range of businesses operations structured into different domains – Smart Phones, Tablets, Digital Satellite Receiving Systems, B2B Convergent Technologies, Consumer Electronics & Home Appliances, Multimedia – Pay TV, Fast Moving Consumer Goods (FMCG), Trading, DTDC – Distribution & Logistics, Telecom Projects, Real Estate, Corporate Sales, Solar Power & Thermal, and LED Lighting Systems.